Perkox Dashboard

What the Dashboard Helps You Track

The dashboard provides key monetization and engagement metrics, including:

• Revenue

• Impressions

• Clicks

• Conversions

• eCPM

• EPC

• CR

• ARPDAU

• DAU

• MAU

• Reward Completions

• Top Performing Offers

• Device Performance

• GEO Performance

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Key Metrics Explained

Revenue

Total earnings generated through Perkox monetization activity.

Impressions

The number of times the offerwall or monetization experience was viewed by users.

Clicks

The number of user interactions with offers.

Conversions

The number of verified completed actions.

eCPM

Revenue generated per 1,000 impressions.

Formula:

eCPM = Revenue / Impressions × 1000

EPC

Revenue generated per click.

Formula:

EPC = Revenue / Clicks

CR

Conversion Rate shows how efficiently clicks turn into completed actions.

Formula:

CR = Conversions / Clicks × 100

ARPDAU

Average Revenue Per Daily Active User.

This helps publishers understand how rewarded monetization contributes to daily user value.

Formula:

ARPDAU = Daily Revenue / Daily Active Users

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Dashboard Filters

The dashboard should allow publishers to filter performance by:

• Today

• Last 7 Days

• Last 30 Days

• Custom Date Range

• App / Project

• Placement

• Country

• Device

• Offer Type

This helps teams understand performance across different user segments and monetization placements.

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Publisher Workflow

A publisher should be able to use the dashboard like this:

1. Check total revenue and key KPIs

2. Review offerwall impressions and clicks

3. Analyze conversion rate and eCPM

4. Identify top-performing placements

5. Compare performance by GEO and device

6. Monitor reward completions

7. Optimize SDK placement and reward strategy

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Recommended GitBook Page Structure

Use this sidebar structure:

Dashboard├── Overview├── Key Metrics├── Revenue Reporting├── Offerwall Performance├── Reward Tracking├── Filters & Segmentation├── GEO & Device Insights├── SDK Integration Status├── Troubleshooting└── Best Practices

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Best Practices for Publishers

To get the best results with Perkox:

• Place the offerwall where users naturally look for rewards

• Use clear reward messaging

• Test different placements

• Track eCPM and ARPDAU together

• Monitor conversion rate regularly

• Compare performance by GEO

• Use reward completions to understand user intent

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Short GitBook Intro Copy

You can use this at the top of the GitBook page:

The Perkox Dashboard gives publishers and developers a real-time view of SDK monetization performance. Track revenue, impressions, clicks, conversions, eCPM, EPC, ARPDAU, reward completions, and user engagement from one centralized command center.

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Message to Your Dev / Team

Here’s a brief message you can send:

Hi team, We need to create a GitBook documentation section for the Perkox Dashboard. The goal is to explain how publishers and developers can understand their monetization performance, including revenue, impressions, clicks, conversions, eCPM, EPC, CR, ARPDAU, DAU, MAU, and reward completions.

Please structure it clearly with sections for Overview, Key Metrics, Filters, Reward Tracking, Analytics, and Best Practices.

This should feel like professional SDK documentation for publishers, not just a simple dashboard explanation.