> For the complete documentation index, see [llms.txt](https://docs.perkox.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.perkox.com/getting-started/perkox-dashboard.md). # Perkox Dashboard ### What the Dashboard Helps You Track
The dashboard provides key monetization and engagement metrics, including: * Revenue * Impressions * Clicks * Conversions * eCPM * EPC * CR * ARPDAU * DAU * MAU * Reward Completions * Top Performing Offers * Device Performance * GEO Performance *** ### Key Metrics Explained #### Revenue Total earnings generated through Perkox monetization activity. #### Impressions The number of times the offerwall or monetization experience was viewed by users. #### Clicks The number of user interactions with offers. #### Conversions The number of verified completed actions. #### eCPM Revenue generated per 1,000 impressions. Formula: ``` eCPM = Revenue / Impressions × 1000 ``` #### EPC Revenue generated per click. Formula: ``` EPC = Revenue / Clicks ``` #### CR Conversion Rate shows how efficiently clicks turn into completed actions. Formula: ``` CR = Conversions / Clicks × 100 ``` #### ARPDAU Average Revenue Per Daily Active User. This helps publishers understand how rewarded monetization contributes to daily user value. Formula: ``` ARPDAU = Daily Revenue / Daily Active Users ``` *** ### Dashboard Filters The dashboard should allow publishers to filter performance by: * Today * Last 7 Days * Last 30 Days * Custom Date Range * App / Project * Placement * Country * Device * Offer Type This helps teams understand performance across different user segments and monetization placements. *** ### Publisher Workflow A publisher should be able to use the dashboard like this: 1. Check total revenue and key KPIs 2. Review offerwall impressions and clicks 3. Analyze conversion rate and eCPM 4. Identify top-performing placements 5. Compare performance by GEO and device 6. Monitor reward completions 7. Optimize SDK placement and reward strategy *** ### Recommended GitBook Page Structure Use this sidebar structure: ``` Dashboard├── Overview├── Key Metrics├── Revenue Reporting├── Offerwall Performance├── Reward Tracking├── Filters & Segmentation├── GEO & Device Insights├── SDK Integration Status├── Troubleshooting└── Best Practices ``` *** ### Best Practices for Publishers To get the best results with Perkox: * Place the offerwall where users naturally look for rewards * Use clear reward messaging * Test different placements * Track eCPM and ARPDAU together * Monitor conversion rate regularly * Compare performance by GEO * Use reward completions to understand user intent *** ### Short GitBook Intro Copy You can use this at the top of the GitBook page: > The Perkox Dashboard gives publishers and developers a real-time view of SDK monetization performance. Track revenue, impressions, clicks, conversions, eCPM, EPC, ARPDAU, reward completions, and user engagement from one centralized command center. *** ### Message to Your Dev / Team Here’s a brief message you can send: > Hi team,\ > We need to create a GitBook documentation section for the Perkox Dashboard.\ > The goal is to explain how publishers and developers can understand their monetization performance, including revenue, impressions, clicks, conversions, eCPM, EPC, CR, ARPDAU, DAU, MAU, and reward completions. > > Please structure it clearly with sections for Overview, Key Metrics, Filters, Reward Tracking, Analytics, and Best Practices. > > This should feel like professional SDK documentation for publishers, not just a simple dashboard explanation.